The Stair Shop Ltd is a family-run bespoke staircase manufacturer and staircase renovation specialist based in the heart of Cheshire.
Overhauling this website required a lot of work. When we were first contacted by The Stair Shop, their existing website lacked vital information/images and had no brand identity. Alongside the site design/build, we also took our own professional photographs and wrote lots of high-converting copy.
The Stair Shop wanted to detail exactly what their process is. This straightforward step by step section gives customers a clear indication of what to expect at each stage of their staircase installation/renovation.
Mike has built up a quality team over the years and this is one of the main reasons why his business continues to thrive. Customers often give feedback on how friendly and professional his team members are. Mike asked us to design a section providing details on each team member.
It was essential for The Stair Shop to be able to showcase their past work in a professional portfolio. We produced an elegant project template page featuring a description, specifications and high quality images.
At the time of writing, The Stair Shop have received over 35 enquiries through the website from people wanting their services. This conversion rate is a significant increase as compared to their old website during the same elapsed period.
Since the new website has lots of information about the processes, products and other information, the office staff have been receiving less enquiry emails/calls regarding FAQs etc. This means that the office staff are not interrupted constantly throughout the day and can focus on providing a better service to their existing customers.
By overhauling the website, we have provided The Stair Shop with a consistent brand image that fits in with their other marketing outlets such as social media and magazines.
"I’m really impressed with the professional and modern looking website that SITEZO have produced for us. As part of our bespoke support plan, SITEZO continue to manage website content additions, which alleviates responsibility from our staff, allowing them to focus on their core business responsibilities. I highly recommend Tom and the SITEZO team!"